European Products Confirmed For Holden’s Local Lineup

by under News on 08 Oct 2014 09:48:07 AM08 Oct 2014

After they roll-down the shutters on Holden’s local assembly, more than one-third of the brand’s future products will be imported from GM’s European factories.

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This fact was confirmed by GM Europe chief Karl-Thomas Neumann in a speech at the Paris Motor Show.

“I’m very excited about the role our great products will play in the resurgence of the Holden brand, by being able to provide more than one-third of Holden’s future product lineup,” Mr Neumann said. “Spearheaded by Opel’s ‘Drive! 2022’ strategy, we are making significant investments in new models, engines, transmissions and testing facilities to ensure we deliver truly world class products to our export markets like Australia.”

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Holden has already confirmed three products from its German Opel brand – ironically a brand withdrawn from local sale less than 12 months ago – will arrive early next year.

The sleek Cascada convertible, Astra GTC and VXR hatchbacks and the Insignia VXR sedan are on the way…will they be badged ‘Opel’ or ‘Holden’?

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